Improvement of commercial activity

The problem

The General Direction of Retail Banking verifies that branches in the same territorial area, with identical supervision, commercial system and offer, as well as similar clientele, differ in their results. They want to change the productivity of those branches that do not meet the required standards.

The solution

We studied office network’s personnel and clients, and we performed other research with central service executives and opinion leaders. So that we could identified the causes of this disparity and developed a training plan. It allowed the directors of these offices to develop skills that would allow them to connect with their clients and the objectives of the organization.