Tarazaga. Introduction
Tarazaga Emotional Business Management is a consulting firm specialized in top management processes (strategy, positioning and change management). It provides support and advice to the management in the organization, marketing and communication fields, from research to strategy, through the implementation of the action plan and the training.

It was created in 1998 by a group of professionals with more than 20 years of experience in management and consultancy.

The Motivation Management (Gestión de la Motivación)© is a property methodology of Tarazaga that, through the analysis of values and motivations of people, permits to design taylor made strategies for organizations and to execute action plans for modifying the behaviour of employees, consumers, clients, shareholders and investors.

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